this is a poster that would hang inside the mall.
I forgot to mention thay insisted on having some sort of product offered to be shown on their ads hence the bags and so on.

maponya mall ads

this was a taxi branding ad as most of the people who will be coming to this mall use taxis as a form of transport.

It's basically carrying on the same concept as the billboard.

billboards

this is work i recently did for a brief to brand a new mall being built in Soweto called Maponya Mall. I basically had to design ads billboards and posters to brand the mall.

they want this mall to be the sandton of soweto but with its own identity.

so i chose to use an illustrated feel to creat an identity unlike most malls which tend to use photographic images.

the concept behind the billboard is 'mang kapa mang' which means anyone who's anyone. Basically this is a mall for the people of Soweto which is a very big market on it's own. I used this phrase because it's easily understood by people in Soweto as opposed to English which could prove to be a problem since not everyone in Soweto is literate.

the images I used were just mock up images as they were to chose what images they wanted I just had to give them some form of layout.

They wanted neutral colours but I decided to play around with other colours just to see how it would turn out.

this is a flyer i designed to advertise furniture for my previous employer at meropa heritage.

brochure design

this is the work i sent to your email from my previous work place.

were you able to get hold of my employer?